The world’s biggest luxury brands are increasingly jumping into China’s US$751 billion e-retail market
Read more: Why luxury brands no longer give China’s online marketplaces the cold shoulder
Fashion may remain hooked on a skinny ideal, but Alexandra Shulman’s selfie shows she is moving on
Read more: Put a normal woman in a bikini. That’s how to bust the beauty myth
Maia Active founder Lisa Ou remembers a time in China, just five years ago, when exercising was an all-out event.
The art wall’s allure as a social media-worthy photo op has been embraced by retailers as a marketing opportunity. Does it convert into sales?
Read more: In the Age of Instagram, Murals Take on New Meaning
As some Western rivals cut back catwalk spending to US$200,000, their Chinese counterparts are perfectly willing to part with US$1.5m on a single show, and host their events in spectacular surroundings
Read more: Chinese fashion houses splash the cash to promote their latest collections